Ever got tagged in a video or post along with 30 other people? How did it make you feel? My guess is that it didn’t make you feel special, or seen or valued, right? We have to get rid of this idea that more is better. Sometimes we think that it will only be worth our time to do all that it takes to run a business or a facebook community or all the things involved in all this if we have a huge following. Part of this is because we want to know that our voice is reaching people and I get that.
1.) Care- how can you make someone feel seen and valued and special? You can ask them what they are struggling with and offer solutions by going into the DMs and asking. Yes take the time to send an individual message to that one person and care about the answer.
2.) Stick and Stay- You will reach any goal that you set before yourself if you just DECIDE you are doing this and develop a workflow and do the mundane stuff to help you to be consistent. People will be looking to see if you are someone that they can trust to be there even when it gets hard or boring or just not as fun.
3.) Be a human- Act and talk like a real person and not a scripted robot.
Tactical things NOT TO DO:
1.) Don’t change the name of your facebook group every other day. Yes, this will notify or remind people about your group, but it will also annoy the crap out of them.
2.) Don’t tag 30 people in your live videos.
Tactical things TO DO:
1.) SHOW YOUR FACE-Make a VOICE DM or even better a VIDEO and send to new friends or followers or new members of your group to welcome them to the group. I love the idea of set video and a personalized voice dm for double goodness. This also includes doing face to camera in your stories.
2.) RESPOND- Every person that comments on your content respond with a comment back, ideally a question. This builds trust and continues them to tune into your content.
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